High Arc Media, school marketing

School Marketing AgencyWe Fill SeatsFor Schools

High Arc Media is a school marketing agency built around one number: applications that turn into enrolled students. We film the story families need to see, run the enrollment campaigns, and keep the school's feed alive all year. ACCA grew applications 563% in five months with us. Headquartered in Atlanta, with crews in 13 states.

563%
Growth in student applications
ACCA, against their prior baseline
1,340
Applications in five months
ACCA
Sold out
Admissions, plus a waitlist
ACCA, a first for the academy
Best of GA
2023 Videographers
Georgia Business Journal

Most schools do not have an awareness problem.

They have an answers problem. Families choose a school after they have seen the classrooms, heard from students, and pictured their own kid in the building. If the website reads like a brochure and the feed went quiet after graduation, the family that was ready to apply goes to the school that showed up.

So we build the answers first. Real students, real teachers, and real programs on camera, then campaigns that put those answers in front of the right families while they are still deciding.

Schools we have worked with

ACCA

Career academy, Atlanta Public Schools

Overview, testimonial, and program films plus social content. Applications up 563% in five months.

St. Benedict's

Private school

A partnership running more than three years: founding-story film, STEAM, Decision Day, graduation, and capital-campaign work.

Interdenominational Theological Center

Higher education

A college admissions film made as part of a rebrand, and a grant proposal video.

Sutton Middle School

Public middle school

A school feature film that shows what a day inside actually looks like.

The work

Films families watch.

See every school film →
Who it is for

Every kind of school that enrolls.

Private and independent schools

Tuition is a big decision, and families make it after they have seen the campus, the teachers, and the kids. The story has to be on camera before the tour.

Charter schools

No district feeder pattern means every seat is earned. Enrollment campaigns have to reach families who have never heard the school's name.

Career and technical academies

Pathways sell when a student can see the shop, the lab, and the job at the end. ACCA is the proof.

Districts and magnet programs

A program with open seats and a story nobody outside the building has heard. Spotlight films and targeted campaigns fix both.

Colleges and seminaries

Admissions films, rebrand work, and fundraising video for institutions that need to recruit nationally on a small budget.

Questions

Straight answers.

What does a school marketing agency do?

A school marketing agency gets more families to inquire, tour, and apply. High Arc Media does it with three systems run together: enrollment campaigns on Meta, Google, and YouTube, video production that shows families the school before they visit, and a managed social media feed. Every campaign is measured in inquiries, tours, and applications, not likes.

How do you increase enrollment at a school?

Answer the questions families are already asking, on camera, and put those answers in front of them during application season. That is what grew applications at ACCA by 563%, with 1,340 applications in five months, admissions sold out, and a waitlist for the first time. Video carries the story, paid campaigns carry the reach, and follow-up turns an inquiry into an application.

How much does school marketing cost?

High Arc Media scopes school marketing on a call, because the price depends on how many seats you need to fill, how many campuses you have, and which channels you run. Many schools budget by school year, so we can scope a full year or a single application season. Start with the school marketing form and we will come back with a plan.

Do you work with private, charter, and public schools?

Yes. High Arc Media has partnered with St. Benedict's, a private school, for more than three years, and has produced for a career academy inside Atlanta Public Schools, a public middle school, and a seminary. Charter schools, magnet programs, and colleges fit the same approach: show families the school, then reach them when they are deciding.

Do you only work with schools in Atlanta?

No. High Arc Media is headquartered in Atlanta with crews in 13 states and teams in New York, Miami, Los Angeles, and Chicago. Campaigns and social media management run remotely for any school in the United States.

Is High Arc Media an award-winning school video company?

High Arc Media won Best of Georgia 2023 for Videographers from the Georgia Business Journal, and has produced school films ranging from founding-story films and student documentaries to admissions, program, and graduation videos.

Ready to fill next year's seats?

Tell us about the school, the seats you need to fill, and when your window opens. We come back with the plan.