High Arc Media
High Arc Media, lawyer marketing
Video production for law firms

The video a firm actually needs.

Most law firm video is one commercial, shot once, three years ago, still running. That is not a video strategy. This is productized: seven specific things a firm needs, each one priced, each one on a schedule, all of it shot in as few days as possible.

What's included

Productized, not custom

You are not buying a vague video package. You are buying testimonials, or a streaming commercial, or an FAQ library. You know what you get and what it costs before we start.

Batched to save days

Attorney time is the expensive part, not camera time. We plan shoot days so bios, FAQs, and a month of social all come out of the same block on your calendar.

Compliance built in

Case results and testimonials ship with the required disclaimer in the edit. We build for the rules your state bar actually enforces rather than making you retrofit them.

Broadcast capable

We have cast and produced a Super Bowl spot for a personal injury firm end to end. The same crew handles a Tuesday FAQ day. You are not outgrowing this team.

The menu

Seven things a firm can buy.

01

Client testimonial videos

A former client saying you changed their life, on camera. The single highest-trust asset a firm can own, and the one most firms never get around to filming.

One shoot day, two weeks to delivery
02

Streaming commercials

Hulu, YouTube TV, and Roku. Broadcast production value on a local buy, cut to every length the platforms require.

Two to three weeks
03

Social content batches

One shoot day, thirty or more assets, a month of posting handled. Vertical, captioned, and cut for the platform they run on.

One shoot day, ten days to delivery
04

FAQ video library

Do I have a case. What is my case worth. How long will this take. The questions your intake staff answers twenty times a week, answered once, on camera, working for you around the clock.

One shoot day, fifteen to thirty videos
05

Firm story film

The anchor film for your home page. Why the firm exists, who it fights for, and what happens when someone calls.

Two to four weeks
06

Attorney bio profiles

One per partner and associate. Feeds the bio pages, LinkedIn, and every referral conversation where someone wants to know who they are being sent to.

One shoot day, all attorneys
07

Case result spots

Turn wins into content on a repeating cycle, with the required disclaimer built into the edit rather than bolted on afterward.

Ongoing, monthly

Not sure which you need? Answer six questions and we will tell you where your cases are leaking.

From the Super Bowl campaign

Cast, produced, and delivered.

Frames from the CEO Lawyer broadcast spots. Full crew, cinema package, talent casting, and broadcast masters in every format the buy required.

Attorney on camera presenting a CEO Lawyer settlement check, from the Super Bowl campaign
CEO Lawyer branded settlement check prop from the Super Bowl campaign
Night vehicle scene filmed for the CEO Lawyer Super Bowl campaign
Vehicle interior scene filmed for the CEO Lawyer Super Bowl campaign
Selected work

Firms we have filmed.

CEO Lawyer

Personal Injury

A Super Bowl campaign cast, produced, and amplified end to end. The highest-visibility campaign in the firm's history.

DeLoach Law Firm

Personal Injury

Managed social plus a personal injury commercial. Generated over $120,000 in new business, with three cases signed in the first month.

Jaraysi Law Firm

General practice

Client testimonial film produced for the firm.

Pricing

What it costs.

Per shoot day, by crew size

Solo operator

$150
per hour

One shooter. Right for FAQ libraries and bio days.

  • Single videographer
  • Lighting and audio included
  • Standard edit per deliverable
Most firms

Small crew

$2,500
per day

Three-person crew. The standard content batch day.

  • Three-person crew
  • Cinema camera package
  • Thirty or more assets from one day
  • Color and delivery

Mid-sized crew

$5,000
per day

Six-person crew. Commercials and firm story films.

  • Six-person crew
  • Full lighting and grip package
  • Director and dedicated audio
  • Broadcast-ready delivery

Full crew

$12,000
per day

Twelve-person crew. Broadcast and streaming campaigns.

  • Twelve-person crew
  • Talent casting and location
  • Multi-setup production days
  • Broadcast masters in every required format

Pre-production is $75 an hour and post is $650 a day. Overtime past twelve hours on set is $500 an hour.

How it works
01

Scope the list

We pick which of the seven products you need first, based on where cases are actually leaking.

02

Pre-production

Scripting, question sets, client releases for testimonials, wardrobe, and location. You show up and talk.

03

Shoot day

A crew sized to the job, in your office or on location, structured to get every deliverable in the fewest hours of attorney time.

04

Deliver and schedule

Color, captions, disclaimers, and platform-correct exports, handed over on a posting calendar rather than as a folder of files.

Super Bowl
Spot cast and produced end to end
CEO Lawyer, personal injury
$120K+
New business from managed social and commercial work
DeLoach Law Firm
30+
Assets from a single content batch day
Standard output

Prior results do not guarantee a similar outcome. Every case is different.

FAQ

Good to know.

What kinds of video do law firms actually need?

Seven, in rough priority order: client testimonial videos, an FAQ library answering the questions intake fields all day, attorney bio profiles, a firm story film, social content batches, streaming commercials for Hulu and YouTube TV, and case result spots. High Arc Media produces all seven, and most firms start with testimonials and an FAQ library because those two convert the callers you are already getting.

How much does law firm video production cost?

It is priced per shoot day by crew size. A solo operator is $150 an hour, a three-person crew is $2,500 a day, a six-person crew is $5,000 a day, and a full twelve-person crew is $12,000 a day. Pre-production is $75 an hour and post is $650 a day. Most firms start with a single three-person content batch day.

How much of my attorneys' time does this take?

Usually one day, sometimes two. The whole point of batching is to protect billable hours: we plan the shoot so bios, FAQ answers, and a month of social content all come out of the same block rather than pulling attorneys off matters four separate times.

Can you film client testimonials without violating bar rules?

Yes. Testimonials and case results are permitted in most states with the correct disclaimer, and we build that disclaimer into the edit rather than leaving it to you. Rules vary by state, so your compliance counsel should review the first batch before a campaign runs in a new jurisdiction.

Do you run the ads too, or just make the video?

Both, and they work better together. The same footage feeds your Google and streaming ads, your social calendar, and your website. Video that is produced without a distribution plan is where most law firm marketing budgets go to die.

What is a content batch day?

One planned shoot day that produces thirty or more finished assets across every channel. For a law firm that usually means a stack of FAQ answers, attorney bios, and short-form social clips filmed back to back, so the firm has a month of posting handled without filming again.

Tell us which videos your firm is missing.

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